{"id":122005,"date":"2024-04-08T12:55:03","date_gmt":"2024-04-08T10:55:03","guid":{"rendered":"https:\/\/testing.keeeper.com\/communique-de-presse-avril-2024\/"},"modified":"2026-05-19T13:13:49","modified_gmt":"2026-05-19T11:13:49","slug":"press-release-ecoline-april-2024","status":"publish","type":"post","link":"https:\/\/www.keeeper.com\/fr\/press-release-ecoline-april-2024\/","title":{"rendered":"Communiqu\u00e9 de presse \u2013 avril 2024"},"content":{"rendered":"<p data-start=\"0\" data-end=\"17\">Hille, avril 2024<\/p>\n<h2 data-section-id=\"p1brey\" data-start=\"19\" data-end=\"57\">Solutions d\u2019organisation keeeper<\/h2>\n<h2 data-section-id=\"1pbmh0u\" data-start=\"58\" data-end=\"98\">CR\u00c9ER DE L\u2019ORDRE. GARDER DE L\u2019ORDRE.<\/h2>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-118575 size-full\" src=\"https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/04\/keeeper_eco_line_lifestyle-scaled.jpg\" alt=\"Femme assise dans un salon moderne utilisant des solutions de rangement keeeper eco line fabriqu\u00e9es \u00e0 partir de plastique recycl\u00e9, alliant organisation, design et durabilit\u00e9.\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/04\/keeeper_eco_line_lifestyle-scaled.jpg 2560w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/04\/keeeper_eco_line_lifestyle-768x512.jpg 768w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/04\/keeeper_eco_line_lifestyle-1536x1024.jpg 1536w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/04\/keeeper_eco_line_lifestyle-2048x1365.jpg 2048w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/04\/keeeper_eco_line_lifestyle-600x400.jpg 600w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<h2 data-section-id=\"14e1wur\" data-start=\"0\" data-end=\"58\">ECO LINE KEEEPER \u2013 POUR PLUS DE DURABILIT\u00c9 \u00c0 LA MAISON<\/h2>\n<p data-start=\"60\" data-end=\"437\">Avril 2024 \u2013 Pour keeeper, sp\u00e9cialiste des solutions d\u2019organisation, la durabilit\u00e9 est une priorit\u00e9. Le slogan de la marque \u00ab keeeper keeps your world \u00bb refl\u00e8te pleinement cet engagement. Les produits de la gamme keeeper eco line destin\u00e9s \u00e0 l\u2019organisation de la maison sont fabriqu\u00e9s \u00e0 partir de plastique 100 % recycl\u00e9, ce qui les rend particuli\u00e8rement \u00e9conomes en ressources. Le recyclat post-consommation utilis\u00e9 provient des d\u00e9chets d\u2019emballages m\u00e9nagers (bac jaune) et est exempt de contamination par d\u2019autres plastiques. Cette approche permet d\u2019associer durabilit\u00e9, style de vie et design.<\/p>\n<h2 data-section-id=\"k52hb4\" data-start=\"663\" data-end=\"755\">LES NOUVELLES COULEURS DE LA KEEEPER ECO LINE \u2013 GREEN LIVING RENCONTRE LE BLEU \u00c9NERGIQUE<\/h2>\n<p data-start=\"757\" data-end=\"1020\">Les produits durables ne doivent pas \u00eatre monotones ni ternes. Ces derni\u00e8res ann\u00e9es, de nombreux designers et entreprises innovantes ont mis\u00e9 sur des mat\u00e9riaux et des proc\u00e9d\u00e9s de fabrication durables sans renoncer \u00e0 un design attractif ni \u00e0 des couleurs modernes. Les nouvelles couleurs de la eco line s\u2019inscrivent dans les tendances couleur de 2024. Elles symbolisent la vitalit\u00e9, la fra\u00eecheur et une \u00e9nergie positive. Fid\u00e8les \u00e0 l\u2019air du temps, elles transmettent \u00e9galement des valeurs \u00e9thiques et \u00e9cologiques : un vert lumineux (eco grass green), un bleu profond (eco sky blue) et un gris apaisant (eco stone grey). Chaque produit de la gamme eco line est disponible dans ces trois coloris.<\/p>\n<h2 data-section-id=\"1e9uyen\" data-start=\"1458\" data-end=\"1479\">LA GAMME ECO LINE<\/h2>\n<p data-start=\"1481\" data-end=\"1619\">Les produits m\u00e9nagers de la eco line portent le label \u00e9cologique \u00ab Ange Bleu \u00bb, le label environnemental du gouvernement f\u00e9d\u00e9ral allemand. Avec la eco line, keeeper propose aux consommateurs une v\u00e9ritable alternative aux produits fabriqu\u00e9s \u00e0 partir de plastiques conventionnels.<\/p>\n<h2 data-start=\"1762\" data-end=\"1839\">keeeper propose des produits qui apportent de la joie. Tout comme leurs noms.<\/h2>\n<ul data-start=\"1841\" data-end=\"2154\">\n<li data-section-id=\"1in42vj\" data-start=\"1841\" data-end=\"1886\"><a href=\"https:\/\/www.keeeper.com\/fr\/storage\/\"><strong>eco ben<\/strong><\/a> \u2013 bo\u00eete pliante bicolore brevet\u00e9e<\/li>\n<li data-section-id=\"nhp48v\" data-start=\"1887\" data-end=\"1945\"><a href=\"https:\/\/www.keeeper.com\/fr\/storage\/\"><strong>bruno<\/strong><\/a> \u2013 caisses Euro robustes disponibles en 4 tailles<\/li>\n<li data-section-id=\"bk4cfd\" data-start=\"1946\" data-end=\"2016\"><a href=\"https:\/\/www.keeeper.com\/fr\/storage\/\"><strong>emil<\/strong><\/a> \u2013 caisses empilables et retournables disponibles en 4 tailles<\/li>\n<li data-section-id=\"1ltahas\" data-start=\"2017\" data-end=\"2059\"><a href=\"https:\/\/www.keeeper.com\/fr\/storage\/\"><strong>elsa<\/strong><\/a> \u2013 seaux dans diff\u00e9rentes versions<\/li>\n<li data-section-id=\"12jbqb2\" data-start=\"2060\" data-end=\"2127\"><a href=\"https:\/\/www.keeeper.com\/fr\/storage\/\"><strong>svenja<\/strong><\/a> \u2013 poubelle \u00e0 d\u00e9chets organiques avec couvercle basculant<\/li>\n<li data-section-id=\"88oyqv\" data-start=\"2128\" data-end=\"2154\"><a href=\"https:\/\/www.keeeper.com\/fr\/home\/\"><strong>tilda<\/strong><\/a> \u2013 panier \u00e0 linge<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone wp-image-118577 size-full\" src=\"https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/04\/keeeper_eco_line_produkte-scaled.jpg\" alt=\"Produits keeeper eco line en plastique recycl\u00e9 pr\u00e9sent\u00e9s en ext\u00e9rieur pr\u00e8s d\u2019un bassin naturel, illustrant des solutions durables et color\u00e9es pour l\u2019organisation de la maison et du quotidien.\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/04\/keeeper_eco_line_produkte-scaled.jpg 2560w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/04\/keeeper_eco_line_produkte-768x512.jpg 768w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/04\/keeeper_eco_line_produkte-1536x1024.jpg 1536w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/04\/keeeper_eco_line_produkte-2048x1366.jpg 2048w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/04\/keeeper_eco_line_produkte-600x400.jpg 600w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p data-section-id=\"nx7nkf\" data-start=\"0\" data-end=\"23\"><strong>\u00c0 propos de keeeper:<\/strong><\/p>\n<p data-start=\"25\" data-end=\"292\">Le groupe keeeper, dont le si\u00e8ge est situ\u00e9 \u00e0 Hille, en Allemagne, et disposant de ses propres sites de production et de logistique en Europe, compte parmi les principaux fournisseurs europ\u00e9ens de produits m\u00e9nagers en plastique innovants, de haute qualit\u00e9 et durables. Avec ses quatre cat\u00e9gories de produits \u2014 kitchen, home, storage et kids \u2014 le groupe fournit des clients renomm\u00e9s dans les secteurs du bricolage, de la grande distribution, du commerce de gros et de l\u2019ameublement dans plus de 50 pays, sous la marque keeeper, r\u00e9compens\u00e9e par le German Brand Award. Chaque produit incarne au moins l\u2019une des quatre promesses de la marque : <strong>\u00e9cologique, efficace, essentiel \u2014 enjoy living!<\/strong><\/p>\n<h3 data-section-id=\"mwhyhw\" data-start=\"720\" data-end=\"738\">Contact presse:<\/h3>\n<p>Martina Goldstein<br \/>\nGroup Director Marketing<br \/>\nfon: +49 5773 801-23<br \/>\ne-mail: martina.goldstein@keeeper.com<\/p>\n<p>\u00bb<a href=\"https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/09\/PI-EN_keeeper_eco_line.04.24.pdf.pdf\" target=\"_blank\" rel=\"noopener\">Download Press<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The new eco line colors correspond to the color trend of 2024. The colors symbolize vitality, freshness, and a positive vibe. In line with the spirit of the times, they also signal ethical and ecological aspects: They are clean, cheerful colors like a bright green (eco grass green), a deep blue (eco sky blue), and a calming grey (eco stone grey). Each product of the eco line is available in the three mentioned colors.<\/p>\n","protected":false},"author":3,"featured_media":121988,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[994,995],"tags":[993,1005,1055,1056,1057,1058,1059],"class_list":["post-122005","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-presse-fr","category-communique-de-presse","tag-gardien","tag-communique-de-presse","tag-eco-line-fr","tag-plastique-durable","tag-ecoline2024-fr","tag-ecolinekeeeper-fr","tag-keeeperecoline-fr"],"acf":[],"yoast_head":"<!-- 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