{"id":122016,"date":"2024-03-11T11:48:38","date_gmt":"2024-03-11T10:48:38","guid":{"rendered":"https:\/\/testing.keeeper.com\/comunicado-de-prensa-de-marzo-de-2024\/"},"modified":"2026-05-11T10:23:41","modified_gmt":"2026-05-11T08:23:41","slug":"press-release-march-2024","status":"publish","type":"post","link":"https:\/\/www.keeeper.com\/es\/press-release-march-2024\/","title":{"rendered":"Press release March 2024"},"content":{"rendered":"<p>Hille, March 2024<\/p>\n<h2>keeeper Organizational Solutions<br \/>\nCreating order. Keeping order.<\/h2>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-118582 size-full\" src=\"https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/Keeeper-2024-01-27-011-scaled.jpg\" alt=\"keeeper ECO exhibition booth showcasing sustainable storage and household products, modern trade fair presentation with eco-friendly home organization solutions.\" width=\"2560\" height=\"1491\" srcset=\"https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/Keeeper-2024-01-27-011-scaled.jpg 2560w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/Keeeper-2024-01-27-011-768x447.jpg 768w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/Keeeper-2024-01-27-011-1536x895.jpg 1536w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/Keeeper-2024-01-27-011-2048x1193.jpg 2048w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/Keeeper-2024-01-27-011-600x349.jpg 600w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<h2>The company successfully presented itself at ambiente 2024<\/h2>\n<div>March 2024 &#8211; The keeeper Group, headquartered in Hille, East Westphalia, with its own production facility in Europe, is one of the leading European providers of innovative household and storage products made of high-quality plastic. Made in EU is not just an origin designation for keeeper; it&#8217;s a quality standard. The high keeeper standard is evident in its product lines for kitchen, household, and storage, as well as in the kids category with products for babies and toddlers. The eco line made from 100% recycled plastic is the latest edition. The product range is distributed in over 50 countries through respective trade channels.<\/div>\n<div><\/div>\n<div>In January 2024, the company showcased at the world&#8217;s largest consumer goods fair, ambiente (Frankfurt\/Main), featuring a selection from its comprehensive range of more than 700 catalog items.<\/div>\n<div><\/div>\n<p>&nbsp;<\/p>\n<div><img decoding=\"async\" class=\"alignnone wp-image-118580 size-full\" src=\"https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/Keeeper-2024-01-27-004-scaled.jpg\" alt=\"Businessman presenting keeeper ECO storage products at a trade fair booth, showcasing sustainable home organization solutions and eco-friendly household storage.\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/Keeeper-2024-01-27-004-scaled.jpg 2560w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/Keeeper-2024-01-27-004-768x512.jpg 768w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/Keeeper-2024-01-27-004-1536x1024.jpg 1536w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/Keeeper-2024-01-27-004-2048x1366.jpg 2048w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/Keeeper-2024-01-27-004-600x400.jpg 600w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div>\n<div><\/div>\n<p>The completely booked trade fair grounds (approximately 5,000 exhibitors) hosted the consumer goods industry from 170 countries for five days. \u00abThe fair was a visitor magnet and met our expectations 100%. It was the ideal platform to meet our trade partners nationally and internationally and showcase our portfolio of organizational solutions and product innovations,\u00bb summarizes Martin Bieri, CEO of keeeper Group.<\/p>\n<h2>keeeper keeps your world \u2013 a corporate concept<\/h2>\n<p>Sustainability, a focal point of the consumer goods industry, was noticeable in the discussions at ambiente. For the keeeper team, the focus remains on developing and expanding the sustainable range with innovative concepts. Sustainability goes hand in hand with lifestyle and design. The keeeper Group only produces articles that adhere to a sustainable cycle. The company utilizes 100% of its own plastic waste to create new products, which can, in turn, be 100% recycled. This concept contributes to reducing environmental impact. keeeper products are never disposables but are characterized by longevity and clever design while being highly functional.<\/p>\n<div><\/div>\n<p>The sustainability theme is evident in the brand claim \u00abkeeeper keeps your world.\u00bb It reflects the ecological and efficient attitude, starting from the repeatedly used raw materials, the CO2-optimized production process, to the FSC-certified packaging, leading to the households of end customers. keeeper, with its commitment, stands for preserving personal belongings and natural resources.<\/p>\n<div><\/div>\n<div><img decoding=\"async\" class=\"alignnone wp-image-118584 size-full\" src=\"https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/ambiente-ethical-style.jpg\" alt=\"Ethical Style by Ambiente sustainability label with green leaf design, symbol for eco-friendly products, responsible production and sustainable lifestyle.\" width=\"800\" height=\"800\" srcset=\"https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/ambiente-ethical-style.jpg 800w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/ambiente-ethical-style-768x768.jpg 768w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/ambiente-ethical-style-300x300.jpg 300w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/ambiente-ethical-style-600x600.jpg 600w, https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/03\/ambiente-ethical-style-100x100.jpg 100w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div>\n<div><\/div>\n<p>Therefore, the keeeper eco line was among the highlights of the keeeper trade fair presentation. The products, as basics of household organization, are particularly resource-efficient: they are made from 100% recycled plastic. This so-called post-consumer recyclate comes from household packaging waste (Yellow Bin). The company is pleased with this year&#8217;s recognition of the eco line product series with the \u00abethical style by ambiente\u00bb logo award. The jury criteria included keeeper guaranteeing ecological and socially acceptable production.<\/p>\n<p><strong>About keeeper<\/strong><\/p>\n<p>The keeeper Group, headquartered in Hille, Germany, with its own production and logistics in Europe, is one of the leading European providers of innovative, high-quality, and sustainable plastic household products. With four product categories for kitchen, household, storage, and kids, the group serves renowned customers in the areas of D.I.Y., grocery retail, wholesale, and furniture retail in over 50 countries under the German Brand Award-winning brand keeeper. Each product stands for at least one of the four brand promises: ecological, efficient, essential \u2013 enjoy living!<\/p>\n<p><strong>Press contact:<\/strong><br \/>\nMartina Goldstein<br \/>\nGroup Director Marketing<br \/>\nfon: +49 5773 801-23<br \/>\ne-mail: martina.goldstein@keeeper.de<\/p>\n<p>\u00bb<a href=\"https:\/\/www.keeeper.com\/wp-content\/uploads\/2024\/09\/PM_keeeper_ambiente24_II.03.24_EN.pdf.pdf\" target=\"_blank\" rel=\"noopener\">Download Press<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sustainable products need not to be monotonous and boring: keeeper is increasingly focusing on sustainable materials and production processes without compromising on attractive designs and colours. The new eco line colours stand for vitality, freshness and a positive vibe. This 2024 color trend is driven by the new generation, Gen Z, standing for ethical and environmentally conscious themes.<\/p>\n","protected":false},"author":3,"featured_media":122017,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1000,1001],"tags":[1061,1068,1069,1070,999,1010,1060],"class_list":["post-122016","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pulsa","category-comunicado-de-prensa","tag-plastico-sostenible","tag-feria-ambiente","tag-ambiente2024-es","tag-comunicado-de-prensa-es","tag-cuidador","tag-comunicado-de-prensa","tag-linea-eco"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The keeeper Group shows sustainable products on ambiente2024<\/title>\n<meta name=\"description\" content=\"keeeper presents its brand-new eco line featuring sustainable post-consumer recycled material at the Ambiente2024. 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